amy hallochak
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Laker Traditions is a department within Grand Valley State University's Office of Student Life.  The department is responsible for planning, producing, and marketing nine large-scale events.  These events are referred to as Traditions because the occur annually and are a part of the Grand Valley culture.
Event: Homecoming
Date: October 2014
Medium: Event Production
Distribution: Successfully planned and executed six events during the week of Homecoming
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Event: Sibs N Kids Weekend
Date: January 2015
Medium: Print
Distribution: Brochure given to 300 attendees
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Event: Intercultural Festival
Date: March 2015
Medium: Print
Distribution: Press Release to various Grand Valley news outlets to promote the annual event

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Results:
Grand Valley Lanthorn,  Valuing diversity | March 11, 2015 
GV Now, Intercultural Festival celebrates 10 years | March 11, 2015

Event: ExtravaGRANDza
Date: April 2015
Medium: Digital
Distribution: 600 px x 600 px Instagram-sized graphics for social shared via Student Life's social media as well as team's individual social sites

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Event: Homecoming
Date: April 2015
Medium: Digital
Distribution: Header for Homecoming Website

Used to announce theme for 2015 Homecoming on University's content management system
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  • ABOUT
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